UEA Library has trial access to the Statista Global Consumer Survey during February. Did you know that 44% of Saudi households own a toaster? Well, in China it’s only 13%. Toaster manufacturers, take note! 55% of Nigerians listen to the radio, compared to 28% of Pakistanis. 99% of Indonesians describe themselves as religious, while only… Read more Global Consumer Survey
Sometimes you need data about people’s opinions to include in an assignment. For example, a recent opinion poll asked who should be the next British monarch after Queen Elizabeth II. These polling companies publish some of their results online: YouGov Ipsos MORI ComRes Survation blog and archive YouGov and Ipsos MORI have partner sites in… Read more Opinion polls
Mintel Academic provides consumer and market research. For example, this month has a report on the UK fizzy drink industry. It seems more people want less sugar in their fizzy drinks. Meanwhile women are getting comfortable with looking older. This could be bad news for the hair colourant market.
MarketLine provides company and industry reports, market research, case studies and business news. You can use it to look up particular companies, such as the John Lewis Partnership, or industries, such as the Indonesian mobile phones market.